Steven Heller

Steven Heller
Typology, Exploring
Eccentric, Eclectic and Erotic Type

Friday 8 June, 5:30 pm

The Palazzo delle Esposizioni will be hosting its third encounter with Steven Heller, one of the most authoritative international critics in the field of visual communication and author of over 130 books, many of which explore the history of graphic design and pop culture, on 8 June.

After our encounters dedicated to the graphic vocabulary of 20th century totalitarian regimes and their propaganda, we are now hosting a conference exploring the eccentric, the eclectic and the erotic sides of typographical fonts.  Art, design and culture all lurk in the shapes of the letters used to sell products and idea in the 20th century.  A broad and stimulating overview of examples, images and video will help us to discover the idiosyncracies and personalities of typographical fonts, eschewing a traditionally academic approach to indulge in a celebration of the eccentric.

lecture with simultaneous translation
Palazzo delle Esposizioni
Cinema Hall
via Milano 9a, Rome
admission free while places last

organized by
AIAP - Associazione italiana progettazione per la comunicazione visiva, Delegazione Lazio

Laboratorio d’arte del Palazzo delle Esposizioni

with the assistance of the
SVA School of Visual Arts, New York

in conjunction with the
Università Sapienza di Roma
MA course in design, visual and multimedia communication
Interfaculty course with the Prima Facoltà di Architettura Ludovico Quaroni
and the Facoltà di Scienze della Comunicazione

Steven Heller
Co-chairman of the Master of Fine Arts (MFA) Designer as Author program and co-founder of the MFA in Design Criticism and of the MFA in Interaction Design programs at the School of Visual Arts in New York, Heller was art director with the New York Times  for 33 years (28 of which he spent as senior art director on the NYT Book Review).  He currently runs the "Visuals" column for the Book Review, edits AIGA VOICE: Online Journal of Design, and collaborates with the magazines Print, EYE, Baseline and ID.  He also collaborates with the online magazine Design Observer and keeps the DAILY HELLER blog for Print Magazine (  He is the author of over 120 books on pop culture and design, including Design Literacy, Paul Rand, Graphic Style (with Seymour Chwast), Stylepedia (with Louise Fili), The Design Entrepreneur (with Lita Talarico) and, more recently, Iron Fists: Branding the Twentieth Century Totalitarian State.  He was awarded the AIGA Medal for lifetime achievement in 1999.